In the heart of Igbobi, Lagos, lived Kelechi — a determined mother of three — and her husband Felix, a hardworking mechanic. Their life was modest but filled with love and laughter. When their youngest child, baby Amen, was born, Kelechi made a bold choice that would shift the course of their family’s future: she chose to exclusively breastfeed.
Saving More Than Money
Unlike her older children, who were fed with formula, Amen thrived. No recurring coughs, no midnight fevers, and no emergency hospital runs. The difference was clear. With formula costing upwards of ₦40,000 monthly, Kelechi realized she was saving not just money, but time and peace of mind.
These savings didn’t sit idle — they fueled real change. Felix and Kelechi invested in their children’s school fees and bought materials for Kelechi’s tailoring shop. Slowly, the business blossomed.
Health, Hustle, and Hope
As Amen grew strong, so did Kelechi. With fewer visits to the hospital and more energy to focus on her work, she began expanding her small business. Customers noticed her craftsmanship, word spread, and soon she was earning more than ever before.
But she didn’t stop there.
Lifting Others Along the Way
Seeing how breastfeeding helped her save, earn, and grow, Kelechi began sharing her story with other women in her neighborhood. She invited them to her shop, not just to learn sewing, but to learn about the power of exclusive breastfeeding. She taught from experience, using warmth and humor to connect.
Many women in Igbobi started following her footsteps — not because of slogans or posters — but because of Kelechi’s lived truth.
Beyond the Home: A National Impact
Kelechi’s story isn’t just about one family. It reflects a bigger truth: when mothers breastfeed exclusively, families get healthier, mothers get empowered, and the nation moves forward.
- Less spending on healthcare
- Stronger, more educated children
- More financially independent women
- Greater productivity in homes and communities
Kelechi didn’t know she was becoming part of something bigger. But her choice — one quiet, everyday decision — lit a spark that’s still spreading across Igbobi and beyond.
